Abib

Abib is a Korean skincare brand known for its minimalist, gentle, and effective products that focus on restoring skin to a natural, healthy state.

The brand, whose name means "green ears of wheat," uses safe, high-quality ingredients with an emphasis on simplicity and is recognized for its clean, modern packaging.

Its philosophy focuses on creating products that are both gentle enough for sensitive skin and effective for various concerns, including the popular Heartleaf Calming line and masks with a slightly acidic pH .